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CRM Technologies Build Versus Buy Analysis and ProgramManagementYou work for a large Boston based investmentfirm. They are currently using an older CRM (ClientRelationship Management) system. It was home grown/builtin house 10 years ago and has served them well but like all oldsystems, newer technologies have come along that are slicker, moreintegrated and higher functioning in general.Your boss has come to you and asked you to begin the process ofresearching solutions. You couldBuild a new one – probably from scratch to use newertechnologiesAnalyze commercial purchase-able cloud based solutionsYour task is to create a framework to evaluate all/any shortterm and longer term costs associated with softwareownership. Build versus buy.Creativity and original ideas and concepts areencouraged. Use google, use lecture material and useyour intuition. The delivery is a framework thatidentifies what you have to analyze. The resulting workwill be presented to the class as a team.
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