Course Contents SECOND CHANCE Question Timer Notes Este Feedback Print X Company is considering conducting...

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Course Contents SECOND CHANCE Question Timer Notes Este Feedback Print X Company is considering conducting an immedvertising camong in order to increase sales of one of its more popular products. The marketing department did market research Tast year that suggested the company could sal 7,000 more units of this product; the cost of this research was $13,900 The cost of the advertising campaign would be 549,700. The product's contribution marginis $12.00 per unit: additional annual fixed costs would be $14,000. The increased sales an expected to last for 6 years. Assuming a discount rate of what is the net present value of this investment? SuomTres 03 Communication Blocked Sund Feedback Type here to search O S. et . G 3 0 S 7 a W E R T Y P S D H J K L B N M

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