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Compare and contrast the Health Belief Model and B J Fogg’s Behavior Model.

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Psychology

Compare and contrast the Health Belief Model and B J Fogg’sBehavior Model.

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The Health Belief Model HBM is a psychological model that attempts to explain and predict health behaviors This is done by focusing on the attitudes and beliefs of individuals The HBM was first developed in the 1950s by social psychologists Hochbaum Rosenstock and Kegels working in the US Public Health Services The HBM has four constructs representing the perceived threat and net benefits perceived susceptibility perceived severity    See Answer
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