Compare and contrast captive pricing and product bundle pricing.

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Operations Management

Compare and contrast captive pricing and product bundlepricing.

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CAPTIVE PRICING Captive Pricing of commodity is used where the value of the main product becomes very small but the value of the supporting product becomes high which is important for the main product to functionThe Captive Pricing of commodity is most always greater than the main product In order to retain the buyers businesses prefer to have a cheaper price for the main commodity Around the same time they    See Answer
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