Choose ads from two competing products of your choice,such as two toothpaste ads, two automobile ads, cell phone ads. theads may either be online or in print. Evaluate thetwo ads according to their creativity, clarity, likability,memorability, and effectiveness. after your evaluation, write areport that compares the two ads, andmake a final recommendation based on yourevaluation. The report should contain thefollowing sections, presented in this order: introduction,statement of purpose, recommendation, methodology and criteria,analysis.