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CASESIUDYI.1 -MANSS CAFE-YOUNGOMANENIRFRENUUROMES UP SUOCRSSLNDER People say that coffee is always a good idea. Maisa NI Adawi, a young Omani entrepteneur proved three vears ago while baving coffee witt her friends that coffee can also bring good ideas after which she decided to set up Mani's Cafe. "We opened Mani's Cafe asd Catering by Mani's in respoese to a gap for a bealthy goursact dining experience in the market." ssid Al Adawi. Following the opening of tbe second oullet in Sohar, Al Adawi announced the bunch of a third branch in Al Mouj Museat, which has started eperational in February 2016. After taking a shot at sealing voung ventures, the team of three said that food industrv in Oman is cverchanging and being an entreprencar means they are constantly evolving and setting trends in the kinchens and beyond. Steady growth "We've built the company from scratch and have grown steadily since," she said, adding that "Mani'" is also the nickname of her sister Manahil. "Our goal was to create a place where one can savour life's small moments, Al Adawi added. The mether of three pointed out that starting a business from scrateh has given her the freedom to be creative and the opportanity to learn quickly and teact to customer's beeds: The entrepreneur said Mani's Cafe is live and active on all social media platforms and has a website to promote and market the cafe's mena and catering services. "Travelling the world and following what we've dubbed as "the new food mevement" inspires us to be innovative and to offer new foods and preparation methods at our cafes and catering service," Al Adawi stated. Asked about how networking helped her step up her game, A1 Adawi said networking has helped ber foster relationships with new elients and maintain relationships with the existing ones in a personal way. "Thevagh networking, we have had many referrals foe our catering service and word about our and cafe has spread organically." she said, adding that meeting asd interacting with clicots, suppliers, friends and bankers face to face, had helped the beand retain a personal buman identity. Al Adawi will join hundreds of high-level business leaders at a B2B (business-40business) networking event, Billed as the most influential busibess networking event in Oman, B2B was heid on February 9, 2016, with this year's special theme entited. "Leadership.". Questions for discussion: 1. What is the motivational factor behind the creativity of Maisa AI Adawi? 2. What are the key benefiss of networking in the suecess of her business? 3. Do you think Maisa Al Adawi is successffl in his business? If yes, explain

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