(b) Your answer is incorrect. The corporate office is giving the managers of...
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Accounting
b
Your answer is incorrect.
The corporate office is giving the managers of each channel the option of a customer relationship management system that will allow the managers to gather data about their customers and be more effective in their marketing efforts. The system will cost $ and is expected to generate $ in additional annual segment margin.
Calculate the residual income of each distribution channel assuming it purchases the new customer relationship management system. If the residual income is a loss then enter with a negative sign preceding the number, eg or parenthesis, eg
Residual Income
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