Assuming markets are efficient, we should expect seasonal patterns in company performance to create seasonal...

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Accounting

Assuming markets are efficient, we should expect seasonal patterns in company performance to create seasonal patterns in stock prices. In other words, retail stocks should have higher returns in the fourth quarter than the other three quarters, due to higher incomes around Christmas shopping season. Companies like H&R Block (a tax preparer) should see higher returns in the first quarter as more people get their taxes done.

True or False?

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