Assignment 4: generic strategies The four strategies to choose from are: 1)Cost Leadership 2)Differentiation 3)Cost Focus 4)Differentiation Focus pick an industry...

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General Management

Assignment 4: generic strategies

The four strategies to choose from are:

1)Cost Leadership

2)Differentiation

3)Cost Focus

4)Differentiation Focus

pick an industry e.g. fast food, fast casual, retail, auto,watch, etc. Identify at least 2 firms that follow each of fourgeneric strategies.

For each firm, explain why the target market is broad/narrow andexplain the source of competitive advantage as low-cost ordifferentiation.

Also identify best cost providers (if any with exmaple andexplanation).

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Whole foods market is one of the Americas biggest organic and natural food retailers world food market was not only America but the worlds biggest organic and natural food retailer World food market is basically an employee oriented organisation which focuses on growth of their employees that reflects in their working platform as well as the system Organisation culture of the plant is very strong and contributes to the brand strength Whole Foods Markets organisational culture is considered as one of the best work culture for an organisation and is a fine example of an employee oriented workplace and culture in an organisation This specific organisational culture attract the customer to their products and their store which results in increased profits and sales Basic features of whole foods markets organisational cultures are as follows Team focus Whole Foods Markets basic strategy includes focusing on the teams Most of the task of the company are designed to be done by 18 which improve their overall efficiency as well as the productivity of the human resource By optimising the employee morale and reducing the turnover company has successfully implemented the team system into its and work structure The core value of Whole Foods Market is Supporting team member happiness and excellence when the culture of the organisation contribution we human resource management Active participation    See Answer
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