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Answer the question below: - What can IKEA benefit from, from utilizing a Social Media Customer Care...

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General Management

Answer the question below:

- What can IKEA benefit from, from utilizing a Social MediaCustomer Care Strategy? What are the tips that you would give IKEAto implement onto their Social Media Care Strategy? Why is it thatmore companies today are implementing a Social Media CareStrategy?

:

Answer & Explanation Solved by verified expert
3.6 Ratings (637 Votes)
IKEA is a global behemoth in furnishing operating across multiple nations Thus IKEA manages multiple facebook pagestwitter handles for their individual operating regions IKEA monitors posts by consumers about their products what customers are looking to purchase what the general feedback any social media trend going on etc and engages accordingly For example during the horsemeat scandal IKEA    See Answer
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