Logo
Home Study Material Contact Search
AI Chat FREE
  1. business
  2. general management
  3. answer the following question in a composition of

Answer the following question in a composition of 10 to 20 sentences Imagine that you have two...

60.1K

Verified Solution

Question

General Management

Answer the following question in a composition of 10 to 20sentences

Imagine that you have two alternative market segments. They'redifferent only in their inclination to information search. SegmentA does a great deal of information searching during decisionmaking. The people in Segment B are much less active in theirsearch behaviors. Why would both segments be good target markets?How would marketing activities directed toward each segmentdiffer?

Answer & Explanation Solved by verified expert
3.8 Ratings (688 Votes)
Both the segment a and segment b are good marketing target because the only thing different is their inclination to information search and other factors like preference and orientation towards the product would be similar The needs    See Answer
Get Answers to Unlimited Questions

Join us to gain access to millions of questions and expert answers. Enjoy exclusive benefits tailored just for you!

Membership Benefits:
  • Unlimited Question Access with detailed Answers
  • Zin AI - 3 Million Words
  • 10 Dall-E 3 Images
  • 20 Plot Generations
  • Conversation with Dialogue Memory
  • No Ads, Ever!
  • Access to Our Best AI Platform: Flex AI - Your personal assistant for all your inquiries!
Become a Member

Other questions asked by students

Geometry
1.2K views

Find the value of x Then find the measure of each angle 2x 3x 15...

Biology
1.2K views

1. Describe simple and facilitated diffusion in passive transport? a. simple diffusion b. facilitation diffusion 2. Describe osmosis?

Psychology
1.2K views

• Do you think our society has changed a lot or a little in your lifetime?...

Physics
1.2K views

Calculate the maximum wavelength, Amax, of electromagnetic radiation that could eject electrons from the surface...

Physics
1.2K views

A piston containing an ideal gas is originally in the state X see figure The...

Geometry
1.2K views

7 Determine if each relationship is a proportional or nonproportional situation Explain your reasoning Assume...

Basic Math
1.2K views

3 es Henna Company produces and sells two products Carvings and Mementos It manufactures these...

Basic Math
1.2K views

A cylinder has a diameter of 9 units and a height of units 6 5...

Accounting
1.2K views

Airline X depreciates its airplanes over a 15-year period and estimates a salvage value of...

Accounting
1.2K views

Cash donations to charity are subject to a number of very specific substantiation requirements. Describe...

Accounting
1.2K views

Vinson llc uses variable costing and absorption costing. If he sells fewer units, absorption costing...

Accounting
1.2K views

A machine costing $210,000 with a four-year life and an estimated $18,000 salvage value is...