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Answer must be a 100 word minimum paragraph The principle of USP can effectively highlight the competitive...

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General Management

Answer must be a 100 word minimum paragraph

The principle of USP can effectively highlight thecompetitive advantages of a product or brand, but this type ofadvertising may not be as effective for working-class consumers asfor middle-class consumers.

Explain why and use an example.

Answer & Explanation Solved by verified expert
4.3 Ratings (518 Votes)
USP Unique selling proposition It is a unique benefit that offers a brand to the consumer It differentiates from the competitor and has edge over the other company in the market It is a marketing strategy that helps consumers    See Answer
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