An example of a manager exhibiting transformational leadershipis Kathy Savitt, founder and chief executive officer of Lockerz.The company operates an e-commerce website that uses socialnetworking tools to engage teens in shopping online. Teens whovisit the site can help themselves and their friends earn pointstoward discounts on the merchandise by clicking images of the itemsand viewing various kinds of promotional content. The company grewout of Savitt’s passion for serving this young demographic group.Savitt has a vision not only for the company’s place as an Internetmarketer but also for the kind of company it should be for itsemployees. Her vision is of a business in which the employeesrespect one another and are fearless about innovation. In hiring,Savitt seeks people who not only are highly intelligent but alsolisten attentively, demonstrate respect for others, and can laughat themselves. She models her vision of the workplace by addressingproblems and setbacks frankly and with a focus on solutions, sayingit takes courage to work through failure. Savitt expressesconfidence that by bringing in people who have talent plus a driveto contribute, she can create a company culture that avoids cynicalpractices she has experienced at other companies in the past. Forexample, she has seen business meetings that play a kind ofstump-the-chump game, in which if one employee tries to answer aquestion or offer an idea, others pile on with criticism. Savittbelieves she can avoid that by communicating the values of courage,innovation, and results.
1) What kind of behaviour does Savitt exhibit in heractions?
Transformational leader or a transactional leader?
What effects does it have on her team?
2) What is the difference between transformational leadershipand transactional leadership
3) What are different types of powers? Explain each with anexample