Amazon specifically markets its various product lines based on the gender, age, and income of...
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Amazon specifically markets its various product lines based on the gender, age, and income of its consumer base. What type of market segmentation is this? demographic benefit O geographic occasion psychographic Question 2 1 pts Ana makes customized surfboards for surfing enthusiasts. The demand for these surfboards peak during summer months. Ana advertises more aggressively and sells most of her surfboards around this time. Which market segmentation approach does Ana most likely use? Psychographic Age and life-cycle Occasion Geographic Demographic
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