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A computer software business company is about to release a new version of an accounting...

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Accounting

image A computer software business company is about to release a new version of an accounting software. Due to the new version customers will be separated in to two groups, old users and new users because of the cost differences. So, the cost and sale prices are shown below: Fixed costs are only 291.200 \$. Marketing strategy is designed as 60% new and 40% old customers. Questions: 1. Compute the quantity and financial BEP based on current marketing strategy. 2. Compute the profit before tax if the total sale quantity is 400 pcs, prove that with thlncome Statement, compute the margin of safety ratio. 3. Compute the difference in the BEP based on the change in the marketing strategy as 50% new and %50 old customers, and 90% new 10% old customers. 4. Compute the sale prices of softwares to increase the profit to 120.000 \$ with the current strategy and prove with the Income Statement

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