A) Assume you have just started working in the marketing department for a large firm that...

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General Management

A) Assume you have just started working in the marketingdepartment for a large firm that sells major consumer products suchas toothpaste or sodas or athletic shoes. You are in a meeting withsome of the other workers in other departments - accounting, humanresources, finance, and manufacturing. These people are saying thatthe company should get rid of the marketing to save millions ofdollars.

What would you say to persuade them that the marketingdepartment is vital to the wellbeing of all the departments and ofthe company as a whole?

Please answer all of the questions, if you can not answer all ofthe questions do not reply.

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3.9 Ratings (548 Votes)
The marketing is not just about promoting products using various channels Marketing is a way to connect with the customers and we can communicate and convey a specific message using different channels This is the core value of marketing and the company can see success when it connects well with the customers through their marketing content The marketing can also help the    See Answer
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