7356 SO6(AC1, AC2, AC3, AC4, AC5, AC6, AC7, AC8) 7357 SO3(AC1, AC2, AC3,...

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Accounting

7356 SO6(AC1, AC2, AC3, AC4, AC5, AC6, AC7, AC8)
7357 SO3(AC1, AC2, AC3, AC4)
4.10 EVALUATE the internal and external sales environment while you were planning your proposal to the client. Include the following:
4.10.1 A summary of the competitive environment (which other banks had similar products/services and how you considered these);
4.10.2 The wider economic, legal and regulatory environment;
4.10.3 What you knew about the client and their buying behaviour;
4.10.4 What you knew about your bank and its ability to meet the needs, expectations and preferences of the client.
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