11. Assume the current selling price of a firms stock is: $100. Using the Excel...
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11. Assume the current selling price of a firms stock is: $100. Using the Excel file Dividend Data, compute the firms cost of equity using the Gordon dividend model.
| Dividend Data | |
| Quarter | Dividend per share |
| 1 | 0.150 |
| 2 | 0.152 |
| 3 | 0.154 |
| 4 | 0.155 |
| 5 | 0.165 |
| 6 | 0.170 |
| 7 | 0.176 |
| 8 | 0.181 |
| 9 | 0.191 |
| 10 | 0.210 |
| 11 | 0.215 |
| 12 | 0.227 |
| 13 | 0.235 |
| 14 | 0.240 |
| 15 | 0.248 |
| 16 | 0.256 |
| 17 | 0.280 |
| 18 | 0.284 |
| 19 | 0.297 |
| 20 | 0.303 |
| 21 | 0.335 |
| 22 | 0.342 |
| 23 | 0.355 |
| 24 | 0.364 |
| 25 | 0.380 |
| 26 | 0.386 |
| 27 | 0.393 |
| 28 | 0.407 |
| 29 | 0.430 |
| 30 | 0.450 |
| 31 | 0.475 |
| 32 | 0.515 |
| 33 | 0.525 |
| 34 | 0.530 |
| 35 | 0.537 |
| 36 | 0.539 |
| 37 | 0.542 |
| 38 | 0.545 |
| 39 | 0.549 |
| 40 | 0.551 |
| 41 | 0.554 |
| 42 | 0.558 |
| 43 | 0.561 |
| 44 | 0.564 |
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