1. Why is marketing ethics a strategic consideration in
organizational decisions? Who is most important in...
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General Management
1. Why is marketing ethics a strategic consideration inorganizational decisions? Who is most important in managingmarketing ethics: the individual or the firm’s leadership? Explainyour answer.
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Marketing Ethics are a set of morals and principles that regulate operation in marketing Its a process that generates customers interests offers fair value and builds longterm relations with customers and stakeholders Heres why marketing ethics are a strategic consideration in organizational decisions 1 Satisfying Basic NeedsExpectation Every customer expects honesty clarity and fair treatment from
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