1: What is the Uppsala model? 2: What are two (2) examples of the means of internationalisation? 3:...

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General Management

1: What is the Uppsala model?
2: What are two (2) examples of the means ofinternationalisation?
3: Why is parochialism a disadvantage when conductinginternational business?

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Ans 1 The Uppsala Model has been one of the most discussed theories in International Business studies and has affected many research studies in the way to explain the Internationalization of companies In this model the internationalization of the firm is seen as a process in which the enterprise gradually increases its international involvement The process involves in an interplay between the development of knowledge about foreign markets and operations on one hand and an increasing commitment of resources to foreign markets on the other The model can explain two patterns in the internationalization of the firm Johanson and WiedersheimPaul1975 One is that the firms involvement in a specific market develops according to an establishment chain ie at the start no regular export activities are performed in the market the exports take place through individual representatives later through a sales subsidiary and eventually manufacturing may follow In terms of the process model this sequence indicates an See Answer

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