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1. (Units sold budgeted sales units) (Budgeted contribution margin per unit) equals:

• Sales-mix variance.

• Sales quantity variance.

• Sales volume variance.

• Market size variance.

• Flexible budget variance.

2. The market share of a firm is a function of:

• Competitive environment and total sales.

• Total sales and core competencies.

• Products offered and competitive environment.

• Core competencies and competitive environment.

• Total sales and products offered.

3. What is operational productivity?

• The steps in an organization that guide production processes.

• The ratio of output to the dollar amount of one or more input factors.

• A productivity measure that focuses only on the relationship between one of the inputs and the output attained.

• The ratio of output units to the number of units of an input factor.

• A productivity measure that includes all input resources in computing the ratio of the output attained to the input resources consumed.

4. Market size variance is:

• A comparison of the firms actual market share to its budgeted market share.

• The relative proportion in which a companys market share grows.

• A measure of the effect of changes in the total market size on the firms total contribution margin.

• The number of units sold in the industry and the number of units budgeted to be sold.

• The product of the difference between the actual and budgeted sales mix multiplied by the market size.

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